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MY VALUES

Integrity Above Everything
If I say it, I mean it. If I promise it, I deliver it.
Family Is the Center of My Why
My greatest purpose lives at home.
Lead With Humanity
Titles matter far less than how you treat people.
Empower Others to Rise
My job isn’t to create followers — it’s to build leaders.
Growth Over Perfection
Progress beats perfection every time.
Be Honest. Be Clear. Be Kind
Direct doesn’t mean harsh. Clarity delivered with respect creates trust.
Serve First, Sell Second
I show up to help, not to impress.

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WHY I LEAD THE WAY I DO

There’s always a reason you become the leader you are — a story beneath the titles, responsibilities, and expectations.


For me, it starts with my family. They’re the group here in the photo from Cabo. They're the people who remind me that leadership isn’t about power — it’s about responsibility, integrity, and how we show up for the people who count on us.

My leadership journey didn’t begin in a boardroom. It started more than 40 years ago in the trenches — fixing help-desk problems, engineering networks, and leading a boutique technology services firm as its President. From there, I stepped into sales leadership and carried a $200M quota, then into building thriving global services teams in 14 countries, then into the CEO seat where I grew a marketing company 3x, and later as COO, doubled an international training company into the high eight figures through the creation of a high-performing team. Every role stretched me. Every win — and every mistake — taught me something about people, pressure, and the kind of leader I wanted to become.

 

Through all of it, I learned that leadership can be incredibly heavy, even when you’re good at it.


The late nights. The tough calls. The moments where you’re expected to be strong even when you’re running on empty. I’ve lived that mental load. I’ve felt the weight of trying to protect a team while leading them, grow a business while stabilizing it, and stay authentic while navigating environments where integrity wasn’t always the norm.

Those experiences shaped my beliefs about leadership — that integrity matters, that people deserve honesty, that empowerment is a gift and a discipline, and that the most meaningful success is shared success. My work now isn’t about theory or frameworks; it’s about helping leaders become the kind of person their team wants to follow — not because of their title, but because of their character.

 

I coach and mentor the way I wish someone had coached me early on: with honesty, empathy, lived experience, and a deep belief that when leaders grow, everyone around them grows too — their teams, their organizations, and the people waiting for them at home.

 

This isn’t just my work. It’s my purpose. And if you’re here, maybe you’re searching for the same thing I was — a way to lead that feels aligned, grounded, and truly human.

THE MISSION NOW

I show up every day because I deeply believe there are people out there who need the right person in their life and career to help them become their best self .. and best leader.

 

In service of that, I am on a mission to empower one million leaders with the systems, confidence, and clarity they need to elevate their teams and their lives.

 

When you’re ready to lead with more trust, and more impact ...

I’m here to help.

AS SEEN IN

Apple Podcasts • Spotify • YouTube • Total Prestige Magazine • The Builders FM • Substack • LinkedIn

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4627 Moresby Drive

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Torrance, CA 90505

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